HOW WE HELP
SEO-Driven Video Production
Our video SEO services drive all video production when these services are both executed by FireBrand Media. The reason we were founded by both a technical SEO expert as well as a producer of high-quality video, was because we know that to get the true online presence a business or entrepreneur needs for ROI, it's difficult to have one without the other. A brand's need to stand out amongst others in a saturated industry, - or the difficulty to launch interest in a highly niche one - is why video + SEO is the at the crux of our video marketing
Video SEO Attributes
A video is only as good as it's quality, targeted audience-specific topic, and/or it's suitable for display as a searched-question answer (when successful video marketing is the goal). So the question becomes, "How do I get marketing-level quality videos and get them seen by prospects?". The first way is of course, quality video production, but the lesser-known and frankly, best kept secret is Video SEO. In practice, this is the usage of video and video page attributes that clue-in search engines (including Google, Facebook, YouTube, etc.).
We start and end our video SEO services with keyword research, which tells us what money queries are being asked by our prospective buyers and clients. We take these "money keywords" and insert them tactfully, professionally and purposefully in the aforementioned attributes. In fact, we know before we even produce the video which keyword this video will be optimized for after it's done (this is what we call intentionalized video production.